Wednesday, March 6, 2019 N/A Sports & Outdoors Shoes
The 997H was Built for Independents, we worked with @a.side to help tell the stories of these innovators

“Being DIY and independent came about because I didn’t have any other options. I had this hunger to create, and now that everything is so accessible, you can just download a computer program that’ll help you produce. It’s like how house music started. The [Roland TR] 909 went on sale because the [Roland TR] 808 was so popular. So all these poor, black, queer people in Chicago started buying 909s and that’s how house music was born: death of disco, birth of house. Once you open up accessibility, people you would never expect—people who can’t play instruments, people who don’t have past experience—can create amazing stuff from nothing.” - Myst Milano (Multi-disciplinary Artist, Rapper) #FearlesslyIndependent

https://ontheaside.com/culture/new-balance-997h-aside-fearlessly-independent/
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